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Plumbing News
Oatey Co. Launches Social
Media Ambassador Program, a Partnership with Influential
Plumbing Professionals and Brand Loyalists. Program builds
upon Oatey’s robust social media community to build connections
with Oatey’s end users.
 Oatey
Co., a leading manufacturer in the plumbing industry since 1916,
today launched its Social Media Ambassador Program, partnering with
influential plumbing professionals and Oatey brand loyalists to
promote Oatey’s products across social media platforms.
As Ambassadors for Oatey in the field, program participants will
champion the Oatey family of brands (including Oatey, Dearborn,
Hercules, Cherne and more), creating unique multimedia content to be
shared across social media and other digital platforms. Each
Ambassador will receive a curated kit of Oatey-branded gear,
including Ambassador-exclusive swag. They will be provided with a
range of products to support their day-to-day work, will be among
the first to know about new-product launches, and will have the
chance to try new products firsthand. Ambassadors will also have the
opportunity to travel to Oatey’s headquarters in Cleveland, Ohio,
for a two-day Ambassador event. Story continues below
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By
amplifying the Oatey brand across the Ambassadors’ social
media platforms, the Ambassador program will build upon
Oatey’s robust, highly engaged
social media community. The 2021 class of Oatey
Ambassadors includes experienced licensed plumbers
Danielle Browne,
Trey Young,
Alex Gouin,
Omar Harris and
Bobby Drescher, collectively representing a diverse
range of plumbing backgrounds and years of unique
application expertise from across North America.
“Oatey’s social media community is a special place, and our
Ambassador program provides an opportunity for us to further
expand our footprint and grow our relationships in that
space,” says Katherine Lehtinen, Senior Vice President,
Brand and Digital Marketing. “We’re honored to partner with
five, exceptionally talented individuals in our inaugural
class of Ambassadors, and we’re looking forward to seeing
them represent Oatey through their unique perspectives and
experiences.”
A new class of Ambassadors will be selected each year.
Individuals interested in becoming a future Oatey Ambassador
can submit their information on the
Oatey website for consideration.
For additional information about Oatey’s Social Media
Ambassador Program, visit
www.oatey.com.
ABOUT OATEY CO. Since 1916, Oatey has provided
reliable, high-quality products for the residential and
commercial plumbing industries, with a commitment to
delivering quality, building trust and improving lives.
Today, Oatey operates a comprehensive manufacturing and
distribution network to supply thousands of products for
professional builders, contractors, engineers and
do-it-yourself consumers around the world.
Oatey is based in Cleveland, Ohio, and has locations in the
United States, Canada, Mexico and China. For more
information, visit www.oatey.com, call (800) 321-9532 or
follow Oatey on Facebook, Twitter, LinkedIn or Instagram.
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